{case study} Jenna Druck Center

Posted On February 24, 2014

Located in San Diego, California, the Jenna Druck Center was founded in 1996 by Dr. Ken Druck after his 21 year-old daughter, Jenna, was tragically killed in a bus crash. Their highly-acclaimed Families Helping Families program provides a lifeline of free education, support, healing and resources for families who have lost a loved one. For over seventeen years, their dedicated staff, Board members, and volunteers have had a profound impact on the lives of thousands of people.

Objectives:

To find a unique and inspirational giveaway for their bereavement groups
A product that grows wildflowers as a symbol of healing
An eco-friendly product that doesn’t create waste

Strategy and Execution:

The team at the Jenna Druck Center chose panel card with shape from Botanical PaperWorks with the inscription Hope Always Lives to hand out at their bereavement groups. They loved the idea of families planting the seed paper leaf in honor of their loved one, finding that their journey to healing grows along with the flowers.

Results:

After handing out the seed paper panel cards at their bereavement groups, the team told us that they were pleased with the results.

“Our team just wanted to follow up with you and the team at Botanical PaperWorks and let you know how much we loved the final product that was shipped to us. All who have received one of the plantable cards have said nothing but great things.”

Learn more about the Jenna Druck Center on their website, or follow them on Facebook.

Invite customers and clients to your next corporate event, trade show or business conferences with plantable panel cards available in many convenient postcard sizes, these flat panel seed paper cards are a great way to grow your promotional message Save

Created with biodegradable materials, seed paper is embedded with NON-GMO seeds that grow wildflowers, herbs, or vegetables when planted in a pot or garden. Learn more about how you can incorporate this special, eco-friendly paper into your next corporate promotion by subscribing to our newsletter and download our full Seed Paper Promotions Catalog.